The News & Observer reports that the general election race for state Auditor will be a contest between Democratic incumbent Beth Wood and Wake County school board member Debra Goldman, who becomes the GOP nominee following news that second place primary finisher Greg Dority will not call for a runoff with Goldman.
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It’s common sense that during bad weather, fewer people are likely to drive to a restaurant for dinner. But this story details how one firm helps businesses use weather data to do everything from planning staffing levels to planning date and time-specific advertising.
Read full article » No Comments »Clients have used sophisticated weather analysis to target ads and adjust their business to meteorological conditions. For example, Sears (SHLD), recognizing that car batteries more than five years old tend to die after three consecutive nights of subzero temperatures, bought battery ads that would show up the day after the third freeze, Skinner says. The Cheesecake Factory (CAKE)looked at how restaurant traffic was affected by weather and reduced staffing on shifts that were expected to have fewer diners.
Rasmussen polling shows a clear rejection by North Carolinians of the notion that the federal government, via Obamacare, have the authority to force every American buy government-approved health insurance of face a government penalty.
Read full article » No Comments »Just 22% of Tar Heel voters think the federal government has the constitutional authority to force everyone in the country to buy or obtain health insurance, a central element of the president’s national health care plan. Forty-three percent (43%) at least somewhat favor a law that includes such a mandate, while 53% are at least somewhat opposed. This includes 19% who Strongly Favor the law and 38% who Strongly Oppose it.
Obama earns 75% support from those who Strongly Favor such a law. Ninety percent (90%) of those who Strongly Oppose it prefer Romney.
Fifty-two percent (52%) of all North Carolina voters would like to see the U.S. Supreme Court overturn the national health care law, while 35% would rather see the high court uphold the legality of the measure. Forty-eight percent (48%) believe the court will overturn the law, but 32% think it will be upheld. Those numbers are similar to the national average.